Over time, social media has evolved rapidly. The number of people who used social media in their daily lives has almost doubled over the past couple of years. Changes have also been seen in the uses of social media. The most important point that you need to keep in mind while handling your social media is to keep the content flowing. Make sure you post regularly to keep your audience engaged and your page alive and interesting. Now that being said, it isn’t very easy to generate new and unique content every time. Here are ways in which you can explore more creative ideas for your social media and make it stand apart from the others.
How to videos will never go out of fashion. At-least not anytime soon. Sometimes, you might think that a particular topic is too basic or vague to be searched for but you actually never know when someone from across the globe needs to watch it. Remember, there are Billions of people with billions of need.
Turn your blogs into videos
Everyone is busy these days and in case of some quick solution, people always choose to watch a video rather than reading an entire blog post about it. Videos also give you the liberty to attract viewers in more than just one way. You can obviously make the content more interesting but along with that you can attract the viewers by increasing your editing skills, background music, graphics and overall video quality. Videos are also less time consuming which is why more people engage in videos than blogs.
Ask for inputs and create polls
Who better than the audience to tell you what they want to read or see? The best way to keep your audience engaged is by asking them for their opinions, advises and suggestions. Ask your audience, know them so that you exactly know what content to deliver when.
Keep an eye on the current trending topics
Your social media will not be attractive if you don’t follow the trend or be up-to-date. Whichever genre your blog belongs to, make sure you follow the trending topics and see what’s happening around in the world. Do not miss on important dates such as holiday season, specific dates that are important in your industry, sudden deaths, new arrivals, changes etc.
Answer a question
Create content that answer a specific question. It could be anything- which books to read, which movies to wear, what colours go well together and others of the similar kind. People use internet as a medium to look for answers. Your answer will be helpful to someone. You can pick these questions up from your existing comment section. Usually audience have questions which they ask in the comment section. Use those questions as topics and answer them.
Introducing and promote new products
Every field has launches. Use these products to generate content. From books to vehicles, you can use any good and introduce it to your audience. You can also speak about various advantages and drawbacks of the product, recommend it, and also show various ways of using them correctly.
So these were the few ways to keep your audience hooked on. However, there are more ways in which you can generate content. Look around you and never stop experimenting with your blogs and social media handles. Keep changing things from time to time and don’t take your audience for granted. People always like to see something new so make sure you serve what is desired. Even if a topic has been used previously, you can always create something new from it if you have a different approach and see it from various angles. Do not be scared to explore and keep your senses open! That’s the key to a creating good content.
We at The Spaceship design have experienced digital marketing astronauts who will always guide you towards meaningful branding methods.